A Comprehensive Approach
TECHNOLOGY TRANSFER
Our role is to assist you evaluate the potential of your technology and to introduce you to potential buyers and strategic partners.
We operate seamlessly and in partnership with your business development team, implementing our tried and tested market development strategy wherein:
We analyze the technology’s value proposition, development status, intellectual property, additional costs to bring to commercial scale, and barriers to implementation
We survey the market to develop hypotheses about potential new target markets and applications and develop target lists, including a rationale for each company’s potential interest
We prepare a marketing overview for the technology specific to the identified application
We initiate the active marketing phase, including contacting all targets, qualifying targets’ interest, conducting initial discussions, and managing interactions with you
Finally, we facilitate negotiations (at your direction) and set a timetable for final decisions and bidding.